Search desk
SEO operators who can explain a movement, not just list the tools.
Technical, on-page, local, content SEO and SEO managers. We screen for diagnosis, not a Semrush screenshot.
What this hire is for
The seat decides the questions.
A useful SEO hire can tell you why traffic moved, what they would check first, and what they would not touch yet. Tool lists are supporting evidence. Ownership of a site, a market, or a content system is the hire.
We ask what they can do on Monday. Titles are a filing system.
Technical SEOSEO specialistSEO contentLocal SEOSEO managerHead of SEO
What we need to see
- Hands-on technical or on-page work they can describe in sequence.
- Comfort in Search Console, crawl data and a CMS.
- Commercial sense: what is worth ranking versus what is vanity.
In the room
Probes we actually use
Not a quiz. A conversation that should sound like the work.
- What actually moved?We ask them to walk a traffic or ranking change: data source, likely causes, what they ruled out.
- What would you fix first?Priority under incomplete information matters more than a perfect audit PDF.
- Where does the content sit?Search without intent, internal links or a publishing system is just a ticket pile.
Cuts
What does not make the shortlist
- People who outsource every ‘technical’ question to a developer and cannot describe the issue.
- Keyword stuffing as a personality.
- Managers who have not looked at a URL in years.
Start the search
Open a search vacancy.
Role, salary, working model, must-haves. One form, one intended hire. Terms and deposit before sourcing.